mSensis company, an integrated solutions provider with a broad portfolio of next-generation technologies, in cooperation with the company Promitheftiki S.A., manages and implements promotions, through the innovative Multichannel Marketing Suite, aiming to attract and retain the customer base.

Using the service, the current store is able to offer its customer the gift-vouchers, while creating an informed customer base, which can send personalized SMS for targeted promotions.

With focus on the digitization of retail service, the service offers in this Food Chain, the ability to «run» campaigns, conduct contests, offering big prizes to customers.